November 22, 2022

Commercial Property Marketing Toolbox Must-Haves

We have to face it. Selling commercial real estate is not an easy task. In order to sell or lease your commercial space, you have to find the right company that is interested in what you have, and then convince them to buy/lease it from you. This can be a long and difficult process, especially if you are still new to the business. If a commercial real estate sale is dragging on, it’s time to switch your strategy. There is obviously something missing. And, far too often, the two pieces of the puzzle that are missing are: 1. Solid preparation; […]
August 15, 2022

Virtual Tour vs. Video Walk-Through: Which One is Better?

Real Estate agents have embraced technology to make buying and selling easier for their clients. Before the coronavirus pandemic, 360° Virtual Tours were a marginal component of real estate marketing, mostly a reserve for marketing luxury properties. During that time, there was much confusion about what a virtual tour was and what it constituted. Sometimes, clients would request a virtual tour, only for the agent to send a video walk-through. Partially because of their affordability, 360° Virtual Tours have become very popular in real estate marketing. Buyers and sellers know the differences between a slideshow, a Virtual Tour, and a […]
June 14, 2021

Virtual Tours That Provide More Online Exposure for your Business

Looking for a way to provide more online exposure for your business at an affordable cost? Virtual tours are one of the best and most affordable ways to do so. When we do a Google virtual tour, Google shares the stats with us. We have been working with the Workplace Association of New York in providing both Google and virtual tours for marketing. These are two we have completed in the program. The images to the left show the number of images and the number of views. We added the date uploaded to Google to demonstrate how popular Google Virtual […]
April 7, 2021

Zillow 3D Virtual Tours: Why You Want One

If you’re interested in selling real estate, it’s essential to use the right resources to get a return on your investment. Many residential real estate agents opt to use an interactive 3D virtual tour to showcase their property. In fact, a 3D virtual tour is cost-effective technology used to give a simulation of a home. Zillow is the leading marketplace used to sell real estate, but with the benefits of a virtual tour, real estate professionals have an opportunity to move their property fast. Do you have a Zillow 3D virtual tour? Keep reading more details below to discover why […]
March 31, 2021

360° Interactive Virtual Tours for Commercial Real Estate

Real estate has always been an extremely in-person industry. Typically any sale or leasing of property involves meetings between the buyers, sellers, and brokers. In-person tours are followed by inspections, face-to-face negotiations, and finally a handshake with document signing. Needless to say, the pandemic has really put a damper on the traditional ways that real estate is managed. This is especially true of commercial real estate where the procedure is more complex and the negotiations more precise than the sale of residential homes. 360° onteractive virtual tours for commercial real estate are changing the way properties are exposed and improving […]
February 17, 2021

The Mathematics of a Real Estate Virtual Tour

Properties that are getting listed now are selling within days of being listed. There is a serious shortage of inventory in markets throughout the United States. For those agents with listings that is really good news. Easy money. All they need to do is get the listing signed up and take a few pictures, write a good description and put it up on the MLS. Many are not even holding open houses. Sound familiar? But wait. Is that really all that an agent should be doing? After all, we are talking about easy money once you get the listing! A […]
January 30, 2021

8 Best Tools to Get Listings Now

As the real estate market is coming off one of its best years in 2020, we have suddenly seen a sharp decline in the listing inventory in almost every market over the past few months. The big question is, is this temporary or is this going to be the new norm going forward through the COVID-19 pandemic? After speaking with many local real estate experts, most believe this is a temporary slowdown and they are expecting to see a lot of listing activity in the spring of 2021 and on. Obviously, as a real estate broker you want to be […]
December 30, 2020

How to Ensure Your Success in 2021

Now that the new year has finally arrived, there’s plenty of room to jump-start your venture into real estate or expand your business objectives. With the right tips, ideas, and tools, 2021 can be a promising year for real estate professionals. The following outline will help realtors create a plan for a productive new year and meet their residential or commercial real estate objectives at any level. 6 Key Elements to Achieve Real Estate Success in 2021 1. Define Your Real Estate Goals – Make a Plan What do you expect out of your real estate brand for 2021? The […]