Hire the professionals for High-Quality Aerial Drone Imagery
Overall, there are many great reasons to use drone photography for real estate marketing and photography. Whether you are a commercial, residential, or large property owner, drone photography can help you showcase your properties in a more dynamic and immersive way.
TrueView360s offers the high-quality drone photography. Our team of experts is licensed, insured and experienced. Contact us today to learn more about how we can help you take your business to new heights!
Why Use Aerial Drone Photography?
The real estate industry is one of the most competitive spaces out there, and to remain successful as a professional, you need to be on top of the latest trends. One such trend is using drone photography for real estate marketing. Drone photography can help showcase your properties in new and exciting ways, driving more attention from potential buyers and increasing your sales. TrueView360s can help you with all your real estate drone photography needs.
What Is Drone Photography?
Drone photography refers to taking pictures or videos of a property from the air using a drone. A drone, otherwise known as an unmanned aerial vehicle (UAV), is controlled remotely by a pilot on the ground.
Maximiliens Patio at Pike Place Market in Seattle
How Can Drone Photography Be Used in Real Estate?
There are endless possibilities for using drone photography for real estate marketing. Some ways in which it can be used are:
1. To Show the Property’s Location and Surroundings
Location is one of the key things that potential buyers look at when buying any real estate property. A bird’s eye view of the property can help potential buyers get a better sense of its location and surroundings. This is especially useful for properties located in rural areas or difficult to access. Drone photography enables the buyers to see the property from any angle and get a better understanding of its location.
2. To Show the Property’s Size and Layout
Aerial shots give potential buyers a better sense of the property’s size and layout. This is helpful for properties that are hard to visualize from ground levels, such as large estates or those with complex layouts.
3. To Highlight Special Features
Drone photography can be used to showcase special features of a property that might be missed from ground levels, such as a beautiful garden or pool. Such features are what potential buyers these days are looking for in a real estate property, and drone photography can help market them effectively.
4. To Create Virtual Tours
Virtual tours provide a convenient way for potential buyers to view a property without physically being there. By incorporating drone footage into your virtual tours, you can give potential buyers a truly immersive experience.
Benefits of Drone Photography in Real Estate
Drone photography can be used in commercial real estate, residential real estate, and large pieces of land. There are many benefits to using drone photography for real estate marketing, some of which include:
1. It’s a Unique Selling Point
In such a competitive industry, it’s important to stand out from the rest. Offering drone photography services is a great way to make your business more visible and attractive to potential clients.
2. It’s Cost-Effective
Compared to traditional real estate photography methods, such as hiring a helicopter, drone photography is much more cost-effective.
3. It’s Convenient
Drone photography is extremely convenient as it can be done quickly and with a professional touch. Unlike traditional real estate photographers, who might be limited by their location or time constraints, a drone photographer can access any property at any time to get the perfect shot.
4. It Enhances Customer Experience
Customer experience is a key aspect of real estate marketing, and using drone photography to give potential buyers an immersive virtual tour can significantly enhance their experience.
5. It Provides Greater Exposure
With drone photography, you can showcase your properties to a wider audience, including those who may not have been available otherwise.
Choosing a Quality Drone for Real Estate Photography
When selecting a drone for real estate photography, there are several factors to consider, such as:
1. Camera Quality and Resolution
When it comes to this type of photography, having good image quality and resolution is critical. This can vary depending on the size and price of the drone, so be sure to do your research before making a purchase.
2. Flight Time and Modes
How long does the battery last? Depending on your needs, you might need one that offers longer flight times. Additionally, some drones may come with advanced features, such as modes that make photos and videos more dynamic.
3. Speed and Agility
For real estate photography, you will need a fast and agile drone to capture the perfect shot.
4. Battery Life
Battery life is important to consider as you don’t want your drone running out of power in the middle of a shoot.
5. Payload Options
Depending on your needs, you may also want to consider a drone that comes with payload options, such as gimbal mounts for cameras or carrying cases.
Regulations for Drone Photography
You might be wondering, ‘do I need a license to operate a drone?’ the answer is yes if you use it for business and no if you use it as a hobby. You need to be certified by FAA as a remote pilot to fly a drone commercially in the US. You will have to take a test, FAA Part 107 test, and pass in order to get your certification.
You will also need to follow all local regulations and laws related to real estate photography, such as obtaining proper permissions before flying over private property or restricted areas. Also, getting insurance both for your drone and liability insurance is also a good idea to protect your business in case of any accidents.
Our DJI Mavic 2 Pro
We use – DJI Mavic 2 Pro – For Professional Drone Photography. With its high-quality camera, advanced modes, and other features such as extended battery life and speed and agility, the DJI Mavic 2 Pro is our top pick and the Drone we use for professional drone photography. Some of its features include;
- 20 megapixels still image resolution
- 45 mph Max speed in sport mode
- 31 minutes Max flight time
- 4K 10-bit HDR Video resolution
- Intelligent flight modes
- Obstacle sensing