Google loves them and it will help your visibility on Google. It will also help build trust that lets people experience your location before they arrive. These interactive, virtual experiences inspire greater confidence among prospective clients.
When prospective customers seek you out on Google, help ensure that their first encounters are great ones by adding a virtual tour to your Google local Business Listing.
A Google local business listing is an online profile that contains your business name, address, phone number, website, photos and other details. They are a free business listings on Google. When someone searches for your business on Google, the results will show your Local Listing on the top right side of the page.
We will create one for you.
A Google Trusted Photographer is someone who has demonstrated to Google their proficiency in producing 360° interactive panoramas by having at least 50 Google approved 360° Panoramas uploaded to Google Street View.
Google Street View is a technology in Google Maps and Google Earth that provides 360° interactive panoramic images from positions along many streets in the world. It was launched in 2007 in several cities in the United States, and has since expanded to include cities and rural areas worldwide as well as interiors of businesses.
A trusted Google Trusted Photographer will create and publish your virtual tour. For the layman, it is a fairly complicated process. For the Google Trusted Photographer, it is a technically complicated, but straightforward process. It involves taking multiple overlapping photographs at different exposure levels of each scene to create high definition photographs (HDR) using a special panoramic tripod head, as well as special software and applications to merge and enhance the photographs into panoramas.
Once the panoramas are uploaded to Google Maps, we link them together using tools provided exclusively to Google Trusted Photographers. When completed the viewer can doa walk through of your property and look around as they please.
It is the resolution, the detail the image holds. Images on screen are made of colored squares called pixels. The difference is the pixels per inch (ppi) in the image. Both will be around the same total size of 5400 x 2700 pixels. A standard resolution will have a resolution of 72 ppi while a high definition tour will have 300 pixels or more per inch.
It is generally accepted that the ideal screen image resolution is 72 pixels per inch. The only exception is when viewing them on large high definition monitors. They could look a little fuzzy. On mobile devices such as smart phones and tables, as well as most desktop monitors, you cannot tell a difference.
We are headquartered in the Seattle area and have a network of Google Trusted Photographers throughout the US.
Definitely! You can easily place it on your business website with the instruction we provide. You can also link it to share on social media networks, blogs, e mail and wherever else you can think of placing it.
To make it stickier. Furthermore, there’s some serious benefit behind the use of visual content for marketing. We know that humans process images 60,000 times faster than text. Search users’ eyes aren’t drawn toward your hours of operation, they’re immediately pulled toward the provided pictures. The addition of a virtual tour allows you to establish the trust and credibility that’s crucial for converting web searchers into actual customers.
Google loves them and it will give your Google Business listing more SEO juice. Tours appear on Google Search results, Google+ Local, and Google Maps, enticing searchers to look further at your listing. They will also differentiate you from your competition providing you better visiblity from Google.
Yes. Your photos will be removed if they are found to violate the Google Map Street View Policy. It is unlikely, but if some photos are reported as inappropriate, they may be removed.
Yes. As Google expands their mapping program, they may use these images new ways that will make your business information more useful and accessible to users. As an example, further Google Maps will allow searchers to find your images from the 360° Street View images of nearby roads at many locations.
It is surprisingly affordable! It is based on the number of panoramas and the areas you wish to include in the virtual tour. Virtual tours start at only $299. Digital marketing is a rapidly-changing field, and there are very few proven tactics that offer as much bang-for-your-buck for local businesses as a virtual tour. It can be challenging to track and prove the ROI of marketing, but you’ll reap the benefits of this tactic with improved trust, foot traffic, and search visibility.
No, it is a onetime fee with no additional charges relating to the virtual tour.